“Life is too short to not enjoy the finer things, like a good wine and great company. So why not create your own happy hour and savor every moment, one sip at a time?”

CREATE A WINE-TASTING HAPPY HOUR!

Happy hour is any event, promotion, or discount during bar and restaurant slow hours that encourage people to stop by and make a purchase. Restaurants’ and bars’ slow hours are between 2 pm and 6 pm when most people are still at work or school.

You have to consider the time when people usually go out to eat or grab a drink with friends. You’re spot on if you answered lunch, dinner, or late at night. These time blocks are when most people make social plans.

So what about the rest of the day? That’s where a happy hour comes in.

WHY SHOULD YOU HOLD HAPPY HOURS?

The purpose of a happy hour is primarily to attract patronage from new customers and secondarily to boost bar profitability. Achieving the two simultaneously is even better. Hospitality businesses tend to have low-profit margins; whenever customers aren’t buying food and drink, the net profit decreases or disappears.

This is why regularly making use of happy hour ideas is so valuable. It encourages new and old patrons to stop by, is a great way to liven up an atmosphere, and offers an excellent reason for returning.

Happy hours shouldn’t have the primary goal of making money because promotional pricing is rarely good upfront. Use the timeless buy one get one offer as an example. If all you’re doing is offering a free item whenever someone buys the same product, you would only break even.

POPULAR HAPPY HOUR IDEAS

Happy hours are easier to achieve when you have a concept and budget on the ground. Here are five of the most popular and effective comfortable hour ideas:

• Menu options exclusive to happy hour

• Quickly shareable dishes (incentivizes people to stay longer)

• Value-priced items (an excellent fit for bar beer pricing)

• Flights of four or more beers on your drinks menu

• Trivia, video games, and themed competitions

Also, don’t forget WINE TASTING EVENTS

Wine tasting events are extraordinary and exquisite. It’s an invite everyone likes to accept because they know they’ll have a good time.

They’ll learn something, try out wines they would never buy themselves, and you’d be surprised at how much a difference this makes — have no trouble meeting new people because there is always something to talk about: the wine.

Conclusion

Building and executing strategies that work best for your business is the only thing that will fuel your growth. You may only see a positive shift when your goal is definitive, and a plan is on point. But this may take a lot of time and effort and can be a risk to save yourself time and set forth efficient strategies; our agency is here to help you render the best results.

So, click the link below, and let's talk about how Wine-Agency can help you grow!
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